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About Freshpaint

Freshpaint, Israel’s art & design fair, is held for over a decade in Tel Aviv – the beating heart of the Israeli cultural world. The fair was established to provide a meeting point between the general public and Israeli artists, attracting a curious, updated crowd of more than 40,000 visitors each year.


Freshpaint’s goal is to bridge between culture-craving audiences and the creative community, offer the public an opportunity to purchase great art & design, and shift resources towards the local art & design fields. The fair brings together leading Israeli galleries and significant forces of the Israeli art scene, and enjoys the support of leading art institutions in Israel and abroad.


Freshpaint’s visitors enjoy presentations of the nation’s top galleries, promising designers and the unique Artists’ Greenhouse – showcasing the works of select, independent Israeli artists, at the beginning of their professional career. While following the formula of professional art fairs around the world, Freshpaint is unique in its role as a launch pad for the careers of up-and-coming, unrepresented artists.

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